How to leverage your back story to build a winning professional bio
I was interviewed recently by Jules Lund for Disrupt Radio and during our chat Jules challenged me to open up and share some of my own personal
5 valuable lessons for entrepreneurs and founders
This year my business, The PR Hub, turns ten and recently I have had the opportunity to practice what I preach and be featured as a guest on a
Got an exit strategy? Here’s how to make your personal brand story count
When I launched The PR Hub nearly a decade ago, my intent was to provide young entrepreneurs with an opportunity to build their brands in the
How to make social media part of your PR strategy
While it would be hard to find a business that is not using some form of social media to establish an online presence or as part of their overall
5 important things to know about working with passionate entrepreneurs
I really enjoy working with business founders and leaders disrupting their industries and challenging the status quo. I was a 19 year old uni
5 celebrities who can teach you a thing or two about personal branding
I’m not overly fussed when it comes to celebrities but I do enjoy observing people in the media spotlight. I love to take note of where they
Your business brand might start with a logo, but where to from there?
In last month’s article I wrote about embracing your business’ story to help kick your PR goals. In it we explored a few key ways to tap into
How to embrace your business’ story to help kick your PR goals in 2023
Storytelling in business is crucial and should be celebrated. Whether it’s events in your personal life that have shaped you, what problem you
Promoting an event? 5 things you need to know before you start
After a couple of years’ debilitating and costly hiatus due to the pandemic, events are making a comeback. People are keen to get out, socialise,
Five essential tips for a successful media interview
I write and speak often about the importance of founders and CEOs stepping up and being spokespeople for their brands or business. What I haven’t
Are you a thought leader? If you’re a business owner, the answer is YES!
I’ve previously written about the importance of public relations (PR) for small business. Sharing your business news, from new product and
Three key ways to extend your PR strategy beyond YOU
The prospect of having to personally feature in your company’s PR strategy can be daunting. You didn’t start your business because you were