The PR Hub is a public relations and strategic communications agency for entrepreneurs, business leaders and disruptive brands, who are experts in their field and are looking to build profile, raise awareness and develop a communications strategy that accelerates personal and business growth.
WHO WE ARE
The PR Hub was voted 2022 Sydney’s No 1 PR Agency by Top Experts.
We guarantee results delivering high quality, relevant media coverage that showcases your unique selling points and gets you in front of the right audiences.
We’re experts in working successfully with CEOs & Founder led businesses.
We know how to tell the stories that will support you at any stage of your business journey, Whether you’re starting out, in a high period of growth, seeking investment, distribution, partnerships, new product launches, expanding overseas or looking to sell –
We’ve got you covered.
We're better together
OUR VALUES
Our values define our culture, why we exist, how we work, who we hire. Do they sound like you? If so, we’d love to hear from you.
EMBRACE THE CUSTOMER
Taking the time to understand our customers, their business, and their industry makes us exceptional PR & comms people. We become an extension of our clients’ team and don’t give up until we get the results they need.
WE’RE BETTER TOGETHER
We’re a team who trust effective communication, show respect, and value empowerment. We believe working collaboratively, sharing knowledge and fresh new perspectives, makes us stronger.
GROWTH THROUGH INNOVATION
Our entrepreneurial mindset means we always ask questions, act with urgency and strive for success. We achieve results because we’re an expert team of problem-solvers who work with our clients to find opportunities within challenges and pose innovative solutions.
BUILD COMMUNITY
We take pride in the passions and causes close to our hearts, and celebrate diversity within and outside of our business. It’s a privilege to use our position to participate in the change we want to see in the world, and use our resources to give back to the community we love.
WHAT PEOPLE SAY ABOUT US

The PR hub are a group of brilliant professionals, led by Samantha Dybac who not only has helped lift the profile of our young organisation, but has cultivated interest and numerous media opportunities at a national level. We cannot recommend The PR Hub highly enough
Evelyn Santoro
My Forever Family NSW

Astute and professional, Samantha Dybac and her team take the time to understand clients who have complex needs to find the most effective PR solution
Adeline Teoh
Professional Writer

I have worked with Samantha Dybac for a number of years now and I'm always impressed with her drive, expert knowledge and work ethic. My company ShellShocked Media does media training for many of her clients at The PR Hub and each one speaks about the passion she pours into their company. I can't recommend her more highly. She's the best in the biz.
Shelly Horton
Media personality and founder of ShellShocked Media

Samantha and The PR Hub have worked with Adopt Change since November 2014 and have since furnished themselves with a strong understanding of PR and media relations in the not-for profit sector. Their commitment to getting the job done is seen through their readiness to be available at any hour to assist. In addition to liaison with media, The PR Hub also pursue stakeholder engagement in a way that strengthens the organisation’s profile – with community members, ambassadors and government. They consistently act thoughtfully and professionally, and are a pleasure to work with.
Renée Carter
CEO Adopt Change

Within the first two weeks of engaging Samantha and The PR Hub it was evident that they were committed to getting things done. They took the time to research and understand the category my business is in and also helped me to redefine my own personal brand. Their tailored strategy for PR has resulted in me now being recognised for my expertise by both peers, current and potential clients.
Nima Yassini
CEO and founder, New Republique

"Sam and the team at The PR Hub have been instrumental in the success of WINK Models. The strategy used by the team is always class-leading and their ability to innately place our business just where it needs to be in the media is incredible. Our industry is quite niche in regards to who we are and what we do, although the team at The PR Hub have never let that get in the way of success."
SAGE GREENWOOD
Managing Director, WINK Models

The PR Hub helped Tech Ready Women launch in early 2017 and have been managing our PR ever since. They are an agile, results driven team dedicated to our success, who have helped us achieve results across digital, tv, radio and print. They also manage my personal profile and do an impressive job of aligning the PR strategy to maximise coverage for both.
CHRISTIE WHITEHILL
Founder & CEO, Tech Ready Women

"Appscore has been working with The PR Hub for almost two years now. They work closely with key members of our internal team to ensure that all of our PR and promotional activity is on-brand and hitting the right audience. We rate The PR Hub highly and they are a valued member of the Appscore team. We happily recommend them to anyone looking for a great PR agency."
ALEX LOUEY
Co-founder & MD, Appscore

"Samantha and her team have taught me the great value of building my personal brand alongside that of my individual companies. I have personally recommended The PR Hub to company founders, CEOs, clients and venture capital firms and will continue to do so. They never fail to deliver outstanding results. They are an invaluable part of our team—strategic, well connected and driven to ensure our success."
TARYN WILLIAMS
Founder & CEO, TheRight.Fit